Vexsio Journal & Field Notes
Practical thinking on AI operations, software architecture, Generative Engine Optimization (GEO), and revenue attribution.
Traditional SEO focused on keywords and backlinks. Generative Engine Optimization (GEO) focuses on entity clarity, answer-first structures, and verifiable citations so AI models cite your business as the definitive answer.
Alex Mercer
Head of AI & Growth Systems at Vexsio
Traditional SEO focused on keywords and backlinks. Generative Engine Optimization (GEO) focuses on entity clarity, answer-first structures, and verifiable citations so AI models cite your business as the definitive answer.
Building a demo chatbot is easy; building an autonomous agent that touches production databases, takes financial actions, and escalates reliably requires strict deterministic guardrails and evaluation harnesses.
How to transition mission-critical legacy applications to modern TypeScript, TanStack Start, and scalable serverless backends using the Strangler Fig pattern without disrupting active users.
Browser ad blockers, iOS privacy policies, and cookie restrictions cause up to 40% of conversion signals to be lost. Here is how server-side tracking and Conversion APIs restore ad algorithm efficiency.
A design system is only as good as its code adoption. Learn how to structure tokenized design systems that keep Figma visual libraries in perfect sync with Tailwind CSS and React component libraries.